Cutting Through the Clutter: Digital Advocacy Strategies from Successful Brands | Thompson grants

Cutting Through the Clutter: Digital Advocacy
Strategies from Successful Brands

Webinar • Tuesday, December 10, 2019 • 2:00 - 3:30 PM ET | Qualifies for 1.5 CAE credits


Using digital strategies, major brands have continued to drive sales and loyalty despite difficult conditions.

Could the discoveries they’ve made about marketing, messaging and cutting through the clutter apply to your own advocacy efforts?  And could using these same digital strategies create unlimited new potential from even the most limited budget?

Yes! And here’s how.

Register now for Cutting Through the Clutter: Digital Advocacy Strategies from Successful Brands.

Peter LaMotte is an authority on advertising, marketing, public relations, brand reputation and digital and social media. In this 90-minute webinar, he shows associations and nonprofits how to use the digital strategies of successful business brands to drive breakthrough results for advocacy.

Success isn’t limited by your budget. You’ll discover how to apply digital sales-and-loyalty-boosting strategies to your government relations efforts. You’ll learn best practices for cutting through the clutter with our marketing, advertising and key communications. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now to translate the digital strategies of successful brands into better advocacy, including how to:

  • Turn your messaging into results
  • Adapt strategies that drive sales and brand loyalty for your own advocacy goals
  • Deliver advocacy ROI under difficult conditions
  • Keep a limited budget from limiting the success of your marketing, advertising and communications efforts
  • Learn new ways to utilize your marketing and communication teams

Remember, the same digital strategies that help business brands raise sales and loyalty despite lower budgets can raise the success of your own advocacy efforts.

Register now for Cutting Through the Clutter: Digital Advocacy Strategies from Successful Brands.

Meet Your Webinar Leaders

Peter LaMotte is a marketing, advertising and communications executive with corporate leadership experience and a focus on innovation and business strategy. He has spent his career in marketing and communications roles and has delivered results in digital strategy, public relations, advertising, brand management, and strategic communication. He is known for strength in communications, brand and advertising strategy both online and off, with impact for B2B and B2C clients. 

His particular expertise is in:

? Integrated marketing strategy and leadership
? Advertising agency leadership and innovation
? Brand strategy and advertising
? Communications strategy and measurement 
? Social media innovation, use & measurement
? Customer insight evaluation tools, strategy & action
? Digital strategy, execution & web analytics

He has been featured in dozens of online and print publications and international media outlets for expertise in advertising, marketing, public relations, brand reputation, and digital and social media including The Wall Street Journal, PRWeek, The Atlantic, AdWeek, The Washington Post, and others.

He has delivered many presentations and panels on marketing strategy, advertising innovation, crisis communications, social media and crowdsourcing including: TEDxDC, South by Southwest, TechCocktail, Ragan, PRNews AAF, and the Start-up Mixology Conferences

He also taught courses/seminars at Universities including Vanderbilt University, Georgetown University, Carnegie Mellon University, George 

Who Should Attend

This webinar is of value to all associations and nonprofits. Attendees who will benefit most include:

  • Advocacy professionals
  • Communications professionals
  • Government relations professionals
  • Communications directors

Register today and find out how to use this vital data on trends and best practices to drive all-new performance from your own grassroots efforts.

Don't wait! Register your entire team today!

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(Available for viewing
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$215.00 Cutting Through the Clutter: Digital Advocacy Strategies from Successful Brands (OnDemand Recording) (Active for 12 months after 12.10.19)

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